Attorney Website Design Blog

Friday, April 18, 2014

Immigration Attorney Spotlight: David H. Jacobson

Immigration Attorney Spotlight
David H. Jacobson

Here at Amicus, the hardworking and compassionate attorneys that we work with always inspire us. We had the opportunity to speak with David Jacobson, an Immigration Attorney at the law firm Fuller and Fuller, LLP. Surrounded by the ever-present diversity of individuals while growing up in New York, David was inspired at a young age to pursue this area of law. As David gave us a full insight into his New York City law firm, we learned how dedicated he truly is to his work.

How long have you been practicing immigration law?
I have been practicing immigration law since early 1999.

Why did you go into immigration?
Growing up in Queens, New York I had the opportunity to interact with people of all ethnicities including many immigrants. This experience helped me to appreciate the positive nature of the American "melting pot" and the contributions immigrants make to our country and inspired me to subsequently assist them in their U.S. immigration efforts.

Tell us about the culture of your firm.
Like most immigration law firms we are a small legal practice, currently consisting of three attorneys as well as support staff. As such we have been able to foster a cohesive, family type of atmosphere where everyone works together to produce optimal results for our clients. This cooperative atmosphere is evidenced by the fact that in the twelve years I have been employed at this firm we have maintained an extremely low rate of turnover in our personnel.

What is the most rewarding part of your work?
One of the main reasons I have enjoyed working in this area of law is that in contrast to many other areas, the opportunities to truly make a positive difference in individual clients' lives on a daily basis are abundant. Indeed, it is very gratifying and rewarding to be given the opportunity to enable countless people to pursue and achieve their "American dream".

What do you think sets your firm apart from others?
As a small firm, we take pride in the personal care, responsiveness and attention we provide to our clients and their cases. We have often been told that the high level of personal interest in our clients' situations and our dedication to obtaining positive results for them distinguishes us from other firms they have dealt with.  

What have you found to be a valuable marketing tool for your firm?
The assistance Amicus Creative has provided us in revamping our website has already proven to be a valuable marketing tool. We have received a large amount of positive response due to our efforts working with Amicus Creative-both from our existing clients as well as new clients who have been positively influenced to contact us after viewing our new website.

What is a typical day like at your firm?
A typical day is spent advising present and potential clients regarding case strategy either through email, phone or occasionally personal consultations. Immigration law practice also involves a vast amount of paperwork in terms of completing various forms, as well as writing detailed presentations and legal arguments for our cases, which we file with the United States Citizenship and Immigration Services agency. The creation of effective case presentations will also sometimes necessitate legal research into obscure areas of the law.

With it being Immigration Awareness month, how do you educate members of your community about immigration issues in April and throughout the year?
I maintain constant contact with my clients regarding the changes and current events constantly occurring in the immigration law arena. A useful tool to aid in this process is the blog we maintain and constantly updating our website with the assistance of Amicus. 

Any words of advice for attorneys just starting out?
I would say the best advice is to find an area of law to practice that you genuinely feel comfortable and passionate about. In the long run I think that feeling, more than monetary reward, will be the deciding factor in the level of happiness you experience in your career.

Learn more about David’s work by checking out his law firm’s website or connecting with the firm on social media.

Tuesday, April 15, 2014

How Do I Encourage Website Visitors to Complete Forms?

Many law firms have a number of forms on their websites. These forms may be for new contact inquiries, to request a free white paper, register for an upcoming seminar or schedule an initial consultation. Whatever the reason for the forms, the main goal is to have visitors engage with your firm by completing them. Below, we’ve included some expert tips on maximizing the number of online submissions you receive each month:

Read more . . .

Friday, April 11, 2014

Immigration Attorney Spotlight: Renée J. Tello

Spring is finally here and with that comes Immigration Awareness Month. This April, we wanted to celebrate and show our appreciation for all the hardworking immigration attorneys that we have the opportunity to serve. I recently had the pleasure to sit down with one of these attorneys, Renée J. Tello, and ask her a couple of questions about her remarkable immigration law practice and the inner workings of her New York City law firm.

Read more . . .

Tuesday, April 08, 2014

You’ve launched your firm’s new website, now what?

Developing a new website for your law firm is no easy feat. When it’s launched, you’ll likely head into celebratory mode, relishing in the fact that the writing, meetings with your website developer and revision reviews are now a thing of the past. But don’t kick up your feet too fast; the launch of a new website is just the beginning of a successful online marketing campaign. If you’re on the verge of launching a new website or have recently introduced a new site to the World Wide Web, review the following checklist to make sure you’re setting your site up for success.

Read more . . .

Wednesday, April 02, 2014

Celebrating Immigration & Bankruptcy Attorneys

At Amicus Creative, we work with hundreds of attorneys across the country, showcasing the good work that they do to better the profession and help individuals throughout their communities. We always relish in the opportunity to celebrate these attorneys, and with April here, we are turning our attention to Immigration and Bankruptcy Attorneys. You see this month is both Immigration Awareness and Financial Literacy Month - a time when professionals across a multitude of industries come together to educate the public.

For most attorneys, much of the knowledge and insight that they share is done through writing, speaking engagements and increasingly through their websites. We provide firms with a plethora of tools to build comprehensive online marketing campaigns to educate and engage clients, colleagues and prospective clients. Throughout the month, we will be celebrating attorneys in these specialties with a number of client spotlight posts and the ultimate website giveaway. We will also be sharing tips and strategies to help you increase online exposure. Connect with us on social media to receive these updates and check back here for weekly posts. 

Friday, March 21, 2014

30 Things You Can Do to Enhance Your Firm's Online Presence in Just 30 Minutes

In 2007, Amicus Creative was founded by Fred Cohen, an attorney who was frustrated with the different options available to market his trusts and estates practice online. Today, Fred continues to serve as our CEO, leading our team of developers, marketing consultants, designers and client service representatives. On March 26th, he will host a webinar where he will share some of his expert tips for success and what he has learned during his career as a practicing attorney and leader in the legal marketing industry. In this fast paced presentation, he will explore simple actions that attorneys often overlook when developing an effective website and powerful online presence. Learn more and register online.

Wednesday, March 12, 2014

Mobile vs. Responsive Design: What it means for your law firm’s website?

You can’t go to a restaurant, a local sporting event, the airport or a business meeting without being surrounded by people using their smart phones to surf the web and check email on the go. With the number of cell phone-owning Americans who surf the web from their mobile devices doubling since 2009, it's no surprise that the need to have a website that works well for mobile is no longer an option for law firms; it’s a necessity. If you have considered making your site “mobile-friendly”, you've likely encountered two different options for doing so: a mobile website or responsive design. In this post, we'll explore how these options differ so you can make the best decision when it comes to marketing your firm on the web.

Read more . . .

Friday, March 07, 2014

Guest Blogging 2.0

For years, guest blogging was promoted as a way to get inbound links to your site, increasing visibility with the blog’s readers and also with the search engines. If you have a website, you’ve probably been contacted by a professional (in all likelihood, an SEO consultant acting on behalf of the professional) offering to share his or her expertise on your blog; they promise a high-quality, original post for absolutely nothing. What’s the catch you ask? 

Read more . . .

Tuesday, February 25, 2014

NJSBA Solo & Small Firm Conference

This Saturday members of the Amicus Creative team will be on hand at the New Jersey State Bar Association’s Solo and Small Firm Conference in Morristown. Founded by an attorney at a small law firm, Amicus Creative has always had a keen understanding of the marketing challenges endured by solo practitioners and small firm attorneys. To address these unique concerns, we’ve created a comprehensive online marketing system that allows firms to streamline their marketing efforts and cut costs. As an Affinity Partner of the New Jersey State Bar Association, all members receive a 15% discount on the setup fees of a comprehensive website. If you will be in attendance, we encourage you stop by our table to meet our team and learn more about our industry-leading online marketing tools designed to propel your practice.

Wednesday, February 19, 2014

How Do I Optimize Blog Posts for the Search Engines?

Most law firms want their sites to rank better with the search engines. In discussing SEO, we consistently preach the power of a dynamic content strategy, recommending that attorneys add fresh content on a regular basis. One way to do this is by setting up a blog and posting to it frequently. On many occasions, we’ve had clients ask us what they can do to optimize their blog posts for the search engines. In truth, if you’re writing your blog posts for the search engines, you’re doing it all wrong. If you want a successful blog that helps to increase your visibility on the web, consider the following:

Read more . . .

Tuesday, February 11, 2014

Thinking of Outsourcing to Support Services? What you need to know.

At Amicus Creative Media, the vast majority of our clients are solo practitioners and small law firms with fewer than ten attorneys. We know first-hand the challenges and time limitations that come with working in a small firm which is why we’re so pleased to be co-hosting a webinar on 03/18/2014 on outsourcing to support services. This webinar will be led by Kris Canaday, founder of Integrative Legal Support. Kris has more than 15 years' experience in the legal field and has dedicated several of those to providing expert paralegal services to overworked law offices.

In this webinar, you’ll learn what to look for and what to consider so you can confidently secure support services that will help you regain a work/life balance and move your practice to the next level. This event is free to all members of the legal community. Register online

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