About a year and a half ago, we created a Twitter account for Amicus Creative Media. Like most businesses starting up on the social media network, we hoped that the account would bring us new business, allowing us to engage with attorneys who might be in need of a new website. We created a branded Twitter profile, studied all of the Twitter terminology and devised a long-term social media engagement plan.Read more . . .
A year and half and 1500 Tweets later, we’ve learned a lot about Twitter from a B2B perspective. Our clients often ask if it’s worth their while to be active on the social media platform so we thought we’d share the 5 main lessons we’ve learned on Twitter.